Updated: November 2017

Gold Watch Reviews and Buying Guide:

The Luxury of Gold - Gold. There is nothing like it on earth; precious, rare, and extremely valuable, gold has been mined from the earth for centuries to make the most sought-after coins, jewelry, and artwork. Today, it is an essential component in cellphones and other electronic devices. An ounce of this precious metal costs about $1400. If you think a gold watch is out of your reach, you're partly right. One of the world's most famous gold watches, the Supercomplication by Patek Phillippe. The Supercomplication has the most complications of any watch and has reigned so for over five decades. Almost eighty years after its creation, the Supercomplication is a cool $12 million. Luckily for the rest of us, though, you can find much more affordable gold watches and gold plated watches. What are the best brands? Should you go with 14kt gold or 24? What type of band should you get? Where is the best place to purchase? This guide will take you through the ins and outs of buying a gold watch. It may not be the Supercomplication, but it will certainly be a stunning timepiece.

Gold Watches: Why Should You Go for the Gold? - Gold is valuable; it looks valuable. There is no match for the aesthetic beauty of a gold watch, and the inherent value makes it that much more attractive still. A quality gold watch can easily become a treasured heirloom, and it is sure to appreciate greatly in value by the time you're ready to pass it on. You don't buy a gold watch to tell the time; you can get a $30 Casio at Walmart that does the job perfectly well. You buy a gold watch for the prestige and social cache, as well as its value. Gold is not just a possession; it's an investment. Choosing Your Gold Watch - There are millions of options on the market; while the selection is truly astonishing, it can also easily become overwhelming. It is good, then, to have an idea of what to look for before you start shopping. Here are some pre-shopping tips to consider:

*What do you want? This may seem simple, but as you start browsing, you will see a multitude of choices. Do you want a lot of functions? Do you want a clean watch face? Do you want a bracelet or a band? Do you want a formal watch or one that is wearable every day? Have a firm idea of what you require. You can always change your mind if you fall in love with another watch, but it's good to have a jumping off point.

*What can you spend? - Gold and gold plated watches sell for under $100 or well over a million. You can find a nice range under $500, but set a budget and stick to it.

*Buy from reputable vendors - Look for good customer service and a return policy. If you are spending a lot, then also deal with sites that ensure the watch's authenticity.

* What type of gold do you want? - A rose gold watch or a white gold watch may be a great alternative for those who love the luxury of gold but want something a bit different.

* What's your karat? - 24kt gold is pure, but it isn't always ideal, especially if you are going to be wearing your watch frequently. Pure gold is malleable and soft, so less pure forms, such as 14kt, are harder and more durable. In a 14kt gold piece, 14 parts of the gold content is pure gold; the remaining 10 parts is an alloy, which hardens the metal. Most wedding rings and bands are made from 14kt gold, which attests to its durability. 24kt is the most expensive and it declines from there. But be careful: if you want an heirloom watch, you may not want to go lower than 14kt.

Gold Watch Reviews - Beyond knowing what type of watch you want, it's always good to read reviews either online, in magazines, or in periodicals. Even going to your local jewelry shop is recommended so that you can see and feel the difference between the major watch brands. We found lots of videos posted to Youtube showing you the authentic gold watches on the market versus the fakes. When buying from a second hand store it's good to know the difference or at least have it checked out by an expert. You might be surprised to learn that Amazon.com does millions in dollars of sales of gold watches and jewelry every year. They are a huge reseller of watches online and hundreds of owner reviews and feedback are posted on their website. Get opinions on all the top brands like Rolex, Invicta, Michael Kors, Fossil, Cartier, Tag Hauer, Movado and Baume & Mercier. They have over 1000 gold watches priced over $1000 but the vast majority are those under $500. You can browse the best selling gold watches here.

Best Gold Watches:

Rolex makes the best gold watches. Right? They certainly make the most famous; Rolexes are worn by everyone from Brad Pitt and Sylvester Stallone to Matt Damon and Uma Thurman. But there are other brands that equal, and exceed, the luxury of Rolex, including Jaeger-Le Coultre, worn by Leondardo DiCaprio, Alain Siberstein, Audemars Piguet, worn by John Legend, Chopard, Blancpain, Fortis, IWC, Patek Phillipe, Frank Mueller, Ulysse Nardin, and TAG, worn by Tiger Woods. These watches can cost thousands, and hundreds of thousands, of dollars. The best way to purchase a gold watch of this caliber is to go to a reputable jeweler or vendor and demand authentication. Fakes and knockoffs, especially of gold Rolex watches, are very common. If your watch budget isn't quite as large as Brad Pitt's, you can always opt for a classy, though less expensive, gold watch. Longine's Dolce Vita line, for instance, reviews very well, and Associated Content calls it one of the more affordable high-quality Swiss watches. They offer both men's and ladies' gold watch options. Let's take a look at one of their best sellers, the Dolce Vita L5.655.6.16.2. This gold men's watch features a white dial, battery operated quartz movement, solid 18kt gold case, scratch-resistant sapphire crystal, water resistance up to 30 meters, 32mm x27mm case with a 7-inch adjustable strap, Tang buckle, pressure-fitted case back, 3 year warranty, and lifetime battery replacement. This will cost you about $2300. It's not cheap, but it will only appreciate in value. You can get a look at other incredible Dolce Vita watches online. That is still quite an expensive watch, so here are some options for more budget-friendly options. Seiko, Invicta, Guess?, and Michael Kors are well known brands and make perfectly respectable watches. They don't have the same type of cache as a gold Rolex or Breitling, but they can be beautiful pieces. One of Amazon's best sellers is the Seiko Men's SGF260, which is a "gold-toned" watch. You'll get the look of gold without the price tag with this gold tone stainless steel piece. The Seiko reviews wonderfully with consumers who say it has the look of a Rolex; others say they've depended on Seiko for years. The SGF260 sells for about $154. Another very popular option is the Michael Kors Women's MK5166 Gold Blair Watch. This ladies' gold watch features a stainless steel case with a gold-plated stainless steel band. The luxe look is runway ready for $250 (see all the ladies gold watches here). Gold is forever; the watch you choose could last for generations. What do you want to pass on?