Updated: October 12, 2015

Making Air Dancers Work for Your Business:

Sales are great; people live for sales and they can bring in a tremendous amount of business for you. But people have to know about them. And about you. Effective advertising is dependent upon people making some kind of a connection with you and with your business. Whether it is remembering your slogan or jingle, admiring your window display as they stroll by, or taking a second look at the crazy air dancer you have in front of your business, you need something that catches people's attention - and keeps it. Never heard of an air dancer? Chances are you've seen them. They are the floppy balloon-like, well, things, for lack of a more eloquent term, that are premier attention-getters. What are these air dancers? How do they work? What can they do for you? And how much do they cost? Read on for all your floppy sky dancer answers.


What is an Air Dancer? - Air dancers are also often called sky dancers, tube dancers, and fly guys. If you liked balloons as a kid or big parades on Thanksgiving Day, you'll love air dancers. These are admittedly very fun and entertaining, but why does your business need one?

*Announce sales, especially great big money-saving sales that will bring you lots of customers.
*Announce an event, such as an open house or customer appreciation day.
*Entertain people, particularly children, at an event or sale.
*Draw people in your area who pass by regularly to your business. You don't even need to use the air dancer every day in order to see increased traffic.
*Create a unique and eye-catching display.
*Have special decorating options ready to go anytime you need a little boost in your traffic or morale.
*Get a great return on your investment.

Let's take a look at one of the most common varieties so you can get a sense of what they are like. One of the most popular air dancers is actually a very simple - yet very effective - tube. These are long cylindrical tubes that are magnets for customers. These can be solid colors, which will attract people regardless of what they're doing, or they can have your company's name imprinted on them. This is helpful not only for catching the eyes of passers-by but also for helping customers find your location. Air dancer tubes are typically about 15 to 30 feet tall and constructed of fabric. They can fill with air to do their crazy dancing moves in just seconds, so you can be up and running in no time. What does one of these tubes cost? This depends on many factors, including your area, the quality of the fabric and design, and the level of customization. At InflatablesCompany, a single 20-foot tube with no customization costs $298, which also includes the fan (not all companies will include the fan, so make sure to check on this before you buy). With the addition of up to 9 letters, the cost increases to $373, with additional charges for more letters. For under $400, you can walk away with an effective, re-usable, and portable advertising method. How much would one radio or TV spot cost you? One ad in a magazine or newspaper? Sky dancers can be much more cost-effective. Check out top selling air dancers online.


Best Air Dancers:

Another popular model is the Fly Guy. InflatablesCompany makes a high-quality 18-foot dancing man with 2 arms and 2 legs. With air being blown in from 2 motorized fans from below, it really does look like its dancing. You can have an Uncle Sam look-alike, great for those President Day sales, a guitar player, and much more. You can have your logos printed on the legs, arms, and/or chest. This option is more expensive at $897 without lettering and $972 with, but it will be an effective and dynamic ad for some time. When looking for air and wind dancers, always shop around. You want to get the best price, but that doesn't necessarily mean the lowest price. Look for the quality of the material, the stitching, and the lettering. Saving a few bucks initially may be tempting, but see how you feel in a month when your fly guy isn't flying so high. Paying the extra for quality is worth it, especially if you will be reusing your air dancer - which you definitely should. What if you have a smaller budget, a smaller location, or only need the air dancer for a few special events? You may not want to spend your advertising money in that way, and this is completely fine. Consider, instead, renting your air dancers. The cost will depend on your particular area, as well as on which model you choose to rent and the time of year. A charge of $75 per day, $150 for 3 days, or $250 for a week is not out of line. This can be great if you are having a once-a-year sale and don't want to store your air dancer in the interim. The best way to find a rental company is to just Google "Air dancer" and the name of your location. You can then find their website or call them for exact prices. Another option for those who don't have a large budget is to buy a less expensive air dancer from Amazon. There are models that begin at about $220. One of the big names in this market is Torero. Their 20-foot fly guy, for instance, has an 18-inch diameter, non-rip 190T oxford fabric, top quality Velcro, and stitched graphics for eyes and mouth that is 5 times more durable than paint. The included 1.5 horsepower blower is compatible with all sky dancers, so if you want to upgrade to a customized air dancer, you don't have to re-buy the blower. It has 3 different speeds, wheels for easy transport, and 2 carrying handles. You can find this pared down model for $227. You can find other air dancers here. Air dancers can be a great and effective means of advertising - and they're just fun. See what they can do for your business.